Crocs Bolstered by Higher ASPs, Heydude Acquisition
After a strong start to 2022, Crocs, Inc. is eyeing approximately $3.5 million in total annual revenues as it continues marching its way to longer-term objectives of $5+ billion in annual sales for the Crocs brand by 2026 and $1+ billion in annual revenues for the recently acquired Heydude brand by 2024. Both brands showed strength in the first quarter as consolidated revenues rose 44% (+47% constant currency) to $660,148,000 from $460,098,000 with sales of the Crocs brand up 19% to $545.2 million and Heydude sales coming in at $114.9 million for the six weeks from Feb. 17 until the ... Log in to view full article.