A class action suit in Northern CA district court has been partially settled with Columbia agreeing to modify its signage on pricing to use agreed terminology for its reference price and to post signs in its stores that say, “The higher price on our price tags refers to either the price the same Columbia product was offered at by Columbia in its own stores, its own online properties, or at third party retailers, or the price at which a similar but not identical product was offered in any of those channels.” The court approved the settlement, enjoining Columbia from its ... Log in to view full article.