Back-to-School Spending Forecasts See Year-Over-Year Gains
Retail analysts are forecasting growth for Back-to-School spending in the face of inflationary worries from many shoppers, though some believe that seasonal spending may come at the expense of other items. A National Retail Federation survey conducted with Prosper Insights & Analytics found 38% of consumers will be cutting budgets for other categories to cover their BTS expenses. NRF’s survey results show total spending for K-12 students flat at $37 billion, the same as 2021’s record result, while average household spend for K-12 will inch up 2% to $864. Total spending ... Log in to view full article.