Athleta Signs Simone Biles Away from Nike
The gymnast is the second prominent female athlete to leave the Swoosh for GPS’ women’s apparel banner, joining sprinter Allyson Felix in endorsing Athleta. Biles, who won four gold and one bronze medal at the 2016 Olympics, will co-create her own signature activewear line at Athleta, along with multiple capsule collaborations for Athleta Girl. The retailer will also sponsor ... Log in to view full article.