Athleta Sales Slip, But E-commerce Jumps in Q1
The Gap-owned retailer reported an 8% dip in Q1 revenues to $205 million from $223 million, as store sales fell 50% while online sales jumped 49%. Comps were not provided. Despite stores closed for half the quarter, Athleta benefitted from its core customers demand for comfortable active and lifestyle apparel while stuck at home, and served that demand through ... Log in to view full article.
