Big Foot and the Big a will produce a co-created line that will be supported in the U.S. and Europe by the two Speedfactory plants now in operation. Adidas said its two plants can create limited production runs up to 36 times faster than standard production times. The first two Adidas Made For (AM4) models will be American football cleats and running sneakers.

With Nike and Flex recently calling off their partnership, it is unclear where the Eager Beavertons are in the technology race for digital footwear. The E.B.s are said to be developing Western Hemisphere sourcing with their traditional sourcing ... Log in to view full article.